Per Diem Podcast
Per Diem Podcast
Jump in the front seat as the host Keaton Turner takes you on a daily ride through his life as if you were sitting right there in the action with him. The Per Diem Podcast is a daily dialogue of the good, the bad, and the ugly of building a business.
Keaton Turner
PodcastAI
PodcastAI

From Scarcity to Strategy: Business Insights, Focus, and Growth Lessons | S2E7

S2 E7 • May 7, 2025 • 43 mins

In this episode, Keaton Turner addresses a guest no-show, leading to engaging listener interactions. He reflects on the Carmoose project, introduces video podcasting, and announces the Per Diem hotline. Keaton discusses the importance of focus, saying no, and transitioning effectively in business. He explores customer targeting and refining service strategies, comparing the benefits of being a specialist versus a generalist. Keaton emphasizes periodic strategic reviews and shares personal insights on applying business principles, concluding with thoughts on intentionality in both business and life.

Key Points

  • Focus on becoming a specialist in one or two core competencies to maximize efficiency and profitability in your business.
  • Saying yes to every opportunity can lead to spreading your resources too thin and ultimately losing money on non-core activities.
  • A clear strategy and plan are essential for guiding your business towards long-term success and avoiding the pitfalls of being a generalist.
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